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Keywords

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Keywords are part of the metadata content for pages, files, folders, blocks and external links, and are used by search engines to determine the relevancy of individual pages or sites.  Typically, keywords are a comma-delimited list of words used on pages and generated in such a way that the page can receive higher points in a search engine query.

Concept

Introduction to Keywords

In Cascade Server, keywords are typically manually entered by a user or selected from a pre-determined list under the Metadata tab when editing an asset.  However, an administrator may choose to restrict keywords for certain assets, or add a special keyword field in-line with the editing screen instead. The examples below show how a user would enter keywords for both a page and a file (i.e. image, etc).

 metadatakeywordspagemetadatakeywordsimage

Keywords can also be searched when a user takes advantage of the Search function within the CMS.  In Cascade Server 4.0 and above, users may search the keywords field using the advanced search by typing the "keywords:" operator before the keywords to be searched into the "Metadata" box.

Technical

Entering Keywords when Creating or Editing an Asset

  1. Open the asset to which you wish to add keywords
  2. Click on the Edit tab
  3. Click on Metadata
  4. Enter the keywords you which to add to this asset separated by commas
  5. Click Submit

Additional Insight on Keywords (Administrators & Managers)

While general CMS users need only enter keywords into the appropriate metadata fields, administrators will determine how keywords are placed within the source code of published pages by creating the appropriate markup in the template. Keywords are usually placed close to the top of the page for the benefit of search engines. The finished code will look something like this:

Keywords can also be searched when a user takes advantage of the Search function within the CMS. In Cascade Server 4.0 and above, users may search the keywords field using the advanced search by typing the "keywords:" operator before the keywords to be searched into the "Metadata" box.

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