Artificial Intelligence (AI)

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Author: Rita Winthrop


Maximizing Higher Education Marketing with AI and Machine Learning

Explore the transformative power of AI in higher-ed marketing! Uncover how predictive strategies and machine learning can revolutionize student engagement and drive enrollment. Embrace innovation and lead in the digital age. Dive in to future-proof your strategies!

Thu Apr 11 11:00:00 EDT 2024

Author: Gary Hudoff


10 AI Tools That Can Help Higher-Ed Marketing Teams Work More Efficiently

Discover the latest AI tools revolutionizing higher education marketing, featuring top picks like ChatGPT, DALL-E 3, and Sprout Social. This insightful post guides you through selecting efficient, effective AI-powered resources to enhance your team's productivity and creativity in higher-ed marketing.

Thu Dec 07 11:00:00 EST 2023

Author: Chris Rapozo


ChatGPT - Friend or Foe for Higher-Ed Marketing

Uncover insights from a recent panel discussion on the implications of Generative AI & ChatGPT in higher-ed marketing. Learn about the commoditization of content, how AI aids research, the rapid adoption of ChatGPT, and practical usage of the tool. Is AI a friend or foe for higher-ed marketers? Let's find out!

Thu Jun 15 11:00:00 EDT 2023

Author: Chris Rapozo


ChatGPT And What It Means For Higher Ed Marketing

In November 2022, OpenAI, an artificial intelligence (AI) development company based out of San Francisco, released ChatGPT, a language generation model. It is based on the GPT (Generative Pre-trained Transformer) architecture and fine-tuned for conversational response generation. This week's blog post provides an introduction to ChatGPT and how higher-ed marketers could utilize the tool.

Tue Jan 17 11:00:00 EST 2023