Personalization by page views, visits, and search terms

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Apr 13, 2020

Implicit personalization just got even more powerful with the introduction of page views, visits, and search term tracking in Clive.

Surface content related to what your visitors browsed or searched for on your site. Welcome them if it's their first visit. Or invite them to take the next step with a call to action if they've visited a few times already.

Page views and visits

Match URLs or parts of URLs to show visitors related content that might interest them based on their page views.

A visit is considered any pages viewed within 30 minutes of each other. If a visitor hasn't viewed a page in your site(s) in over 30 minutes, their next page view will be considered a new visit.

Search terms

Search terms are strings following ?s= or ?q= in the URL when a visitor submits a search query on your site. For example, in the following URL the visitor's search term is "clive":

https://www.hannonhill.com/search/index.html?q=clive

Implicit personalization by page views, visits, and search terms are available for Team plans and higher.

Categories

Visitors
Personalization
Smart Content