White Papers

Measuring Content Effectiveness
New! Measuring Content Effectiveness

Most B2B organizations are using content marketing—the practice of creating and distributing valuable, relevant, and consistent content—to drive profitable customer action. e examine the four areas of measuring content effectiveness and identify the most important questions your data should answer.

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Leveraging Your CMS to Help Contributors Create Better Content
Leveraging Your CMS to Help Contributors Create Better Content
Organizations like yours are investing more time and resources in content creation than ever before. This whitepaper outlines how to set up your content management and content marketing tools to help contributors create more effective web content.
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CMS Buying Guide
CMS Buying Guide
There are many things to consider when replacing your CMS, including making a business case, requirements gathering, and content migration. This guide contains a plethora of information to help you through the process.
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One-Template Approach
One Template Approach
Being dependent on technical staff, CMS vendors, or design firms is not just time consuming, it's also quite pricey. This white paper explains how a one-template approach - using a smaller quantity of scalable templates - gives end users the change page layouts and content fields without involving other teams or vendors.
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Integrated Content Strategy
Integrated Content Strategy

To build relationships and earn trust, companies must produce relevant thought leadership content and promote it in a way that is easy to find, easy to consume, and easy to share. This white paper takes a look at how utilizing a combination approach consisting of both content management and content marketing tools will attract leads into the funnel.

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Spectate Content Marketing Software
Spectate Content Marketing Software
Spectate from Hannon Hill is a content marketing software platform that enables you to track, optimize, and measure your organization's website, content, and visitors. This white paper explains how this SaaS solution gives you the tools you need to execute a variety of digital marketing initiatives.
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Spectate for Higher Education
Spectate for Higher Education
Hannon Hill has a keen understanding of the challenges higher education institutions face, especially around creating effective content and improving the visitor experience. This white paper addresses specific higher ed pain points and explains why Spectate is the solution.
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Cascade Cloud Overview
Cascade Cloud Overview

Hannon Hill offers CMS cloud hosting for Cascade CMS. No more worrying about hardware purchases, installation or upgrades, backups and no relying on your organization's IT department. Our support team hosts and maintains the application server and database server.

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Modules for Higher Education
Cascade CMS Modules for Higher Education
Cascade CMS is one of the most flexible content management systems on the market. We offer a variety of free modules, all of which are available to download from our Cascade Exchange.
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Security Measures with Cascade CMS
Security Measures with Cascade CMS

Hannon Hill built Cascade CMS to ensure the confidentiality, integrity, and availability of content. Attention to security is baked into Cascade CMS from the ground up. Unlike strict pull-based CMS solutions that couple with web servers, Cascade CMS is push based with a handful of pull capabilities enabled by web services.

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Hannon Hill Corporation

3423 Piedmont Road NE, Suite 520
Atlanta, GA 30305

Phone: 678.904.6900
Toll Free: 1.800.407.3540
Fax: 678.904.6901

info@hannonhill.com

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