Author: Chris Rapozo


May 2023 Work Anniversary

In May, we celebrated the work anniversaries of three team members, Charlie Holder, Rebekah Langston, and Graham Lewis. Learn more about these team members by reading this month's work anniversary blog post.

Tue May 30 11:00:00 EDT 2023

Author: Blaine Herman


A Quick Guide to Conducting Effective Website Accessibility Audits

This week's guest blog post offers valuable insights on conducting website audits for enhanced accessibility, detailing the process of defining the audit scope, choosing accessibility standards, employing both automated and manual testing, involving users with disabilities, and documenting progress. It emphasizes making digital experiences inclusive for all users.

Thu May 25 11:00:00 EDT 2023

Author: Chris Rapozo


Employee Spotlight: Elisabeth Hutzel

Meet Elisabeth Hutzel, Hannon Hill’s Services Senior Web Developer. Elisabeth helps clients implement websites into Cascade CMS, which encompasses everything from templates to data definitions to formats. Get to know Elisabeth in our May Employee Spotlight.

Thu May 18 11:00:00 EDT 2023

Author: Chris Rapozo


Customer Spotlight: University of New Mexico College of Pharmacy

In 2020, after a successful site launch, the University of New Mexico College of Pharmacy partnered with Clive, Hannon Hill's personalization tool, to remain relevant in the competitive pharmacy school landscape. After implementing smart content, COP saw a 24% increase in applications and a 16% increase in student enrollment. Learn how COP did it in this spotlight.

Thu May 11 11:00:00 EDT 2023

Author: Graham Lewis


Google Analytics 4: What Higher-Ed Institutions Need To Know About

Come July 1, 2023, Google's standard Universal Analytics properties will stop processing data, which means to track website analytics, you must be on Google's next-generation measurement solution, Google Analytics 4. In this blog post, we'll explore why transitioning to GA4 is essential, how to make the transition, and how it can help institutions achieve their goals.

Thu May 04 11:00:00 EDT 2023

Author: Chris Rapozo


April 2023 Work Anniversary

In April, we celebrated the work anniversaries of two team members, Rebecca Crow, and Matt Shirey. Learn more about these team members by reading this month's work anniversary blog post.

Thu Apr 27 11:00:00 EDT 2023

Author: Chris Rapozo


Cascade CMS Hidden Gem: Salesforce Integration

Over 100 of our customers currently use Clive, Hannon Hill’s web personalization tool that integrates seamlessly with Cascade CMS. When we learned that a significant number of our customers use Salesforce as their CRM, our product team met with interested users to learn more about their desired outcomes concerning an integration between the two products. Fast forward: you can now send data from Clive forms directly into Salesforce.

Tue Apr 25 11:00:00 EDT 2023

Author: Chris Rapozo


Don't Miss Out! The First Groupcamp Training Event of 2023!

Take advantage of our upcoming virtual Groupcamp training event taking place Monday, May 15 - Tuesday, May 16.

Mon Apr 24 11:00:00 EDT 2023

Author: Chris Rapozo


Employee Spotlight: Graham Lewis

Meet Graham Lewis, Hannon Hill's Senior Sales Engineer. As Senior Sales Engineer, Graham helps sales and marketing with creative designs and developing demo sites and slide decks. He's a regular at demos and keeps presentations light with his quick wit and approachable demeanor. Get to know Graham in our April Employee Spotlight.

Thu Apr 20 11:00:00 EDT 2023

Author: Chris Rapozo


10 Program Finders That Help Increase Enrollment

For many students, choosing the right academic program is a crucial decision that can profoundly impact their future career prospects. As such, universities and colleges must make it easy for prospective students to find the programs that best fit their interests and goals. In this week's blog post, we'll showcase 10 program finders from our clients’ websites to help you draw inspiration to create a well-designed program finder to help students make informed decisions about their academic paths.

Thu Apr 13 11:00:00 EDT 2023

Author: Chris Rapozo


5 tips to boost your content creators' web writing skills

In today's digital age, writing for the web has become an essential skill. Content creators need to know how to write in a way that engages audiences and keeps them coming back for more. In this blog post, we'll provide you with actionable tips on how to write for the web. By following these guidelines, you can take your online writing to the next level and build a loyal following of readers.

Thu Apr 06 11:00:00 EDT 2023

Author: Chris Rapozo


March 2023 Work Anniversary

In March, we celebrated the work anniversaries of two team members, Brad Kazmer, and Johannes Schuetze. Learn more about these team members by reading this month's work anniversary blog post.

Thu Mar 30 11:00:00 EDT 2023

Author: Chris Rapozo


How Higher-Ed Institutions Can Prepare For The Enrollment Cliff

The enrollment cliff is a term used to describe a notable drop in student enrollment rates in higher education institutions expected to begin in 2025. It poses a challenge for higher education institutions but also opportunities. There are several strategies that universities can employ to prepare for it. Learn about them in this blog post.

Tue Mar 28 11:00:00 EDT 2023

Author: Chris Rapozo


Employee Spotlight: Tim Reilly

Meet Tim Reilly, Hannon Hill's Director of Support and the winner of the 2023 "Hannon Hill MVP" Cassie Award. As Director of Support, Tim helps field issue reports, feature requests, and various other inquiries surrounding our Cascade CMS and Clive products. Get to know Tim in our March Employee Spotlight.

Thu Mar 23 11:00:00 EDT 2023

Author: Chris Rapozo


The Importance of Technical SEO

Most content creators know about on-page and off-page SEO and do their utmost to create thorough, useful, and well-written content. But what about technical SEO? Technical SEO is essential to any search engine optimization strategy. Find the missing piece needed to help you rank on Google's first page in this blog post.

Thu Mar 16 11:00:00 EDT 2023

Author: Chris Rapozo


Higher-Ed Web Trends To Watch In 2023

A panel of higher-ed industry experts with a combined working experience of nearly 100 years came together to keynote the 2023 Cascade User Conference during a fireside chat to discuss higher-ed web trends for 2023 and beyond. These are their predictions.

Thu Mar 09 11:00:00 EST 2023

Author: Kat Liendgens


2023 Cascade User Conference Key Themes And Takeaways

We hosted our 16th Annual Cascade User Conference last week and could not be happier with how it went! More than 300 individuals representing over 100 organizations attended CUC23. Read about the conference's key themes and takeaways in today's blog post.

Thu Mar 02 11:00:00 EST 2023

Author: Chris Rapozo


February 2023 Work Anniversary

In February, we celebrated our Human Resources Manager, Asheley Bullen, on her one-year work anniversary with Hannon Hill and thanked her for her positive impact on our company during her first 12 months.

Mon Feb 27 11:00:00 EST 2023

Author: Chris Rapozo


A Look Inside the 2023 Cascade CMS User Conference

The 2023 Cascade CMS User Conference has officially wrapped, and were so thankful for all of our attendees, presenters and supporters who helped make it so successful.

Thu Feb 23 11:00:00 EST 2023

Author: Chris Rapozo


10 Best Higher-Ed Marketing Podcasts for 2023

The way we receive our information is constantly evolving, and we’ve seen the popularity of podcasts rapidly increase. Podcasts are versatile, engaging, and packed with information for niche audiences. The higher-ed sector is no exception to the podcast trend, with multiple podcasts to choose from. The list in this blog post contains 10 must-listen podcasts for higher-ed web, marketing, and admissions professionals in 2023.

Thu Feb 16 11:00:00 EST 2023

Author: Chris Rapozo


The Cascade CMS User Conference is One Week Away

The 2023 Cascade CMS User Conference is one week away. Ticket sales close this Friday. You don't want to miss this. Register today before it's too late!

Mon Feb 13 09:00:00 EST 2023

Author: Chris Rapozo


Employee Spotlight: Charlie Holder

Meet Charlie Holder, Hannon Hill's Head of Customer Success. Charlie is the primary point of contact for our customers and the first touchpoint for interest in additional products, services, and trainings after customers join our community. He does so many things, all of them to ensure that every customer is happy and successful. Get to know Charlie in our February Employee Spotlight.

Thu Feb 09 11:00:00 EST 2023

Author: Chris Rapozo


The Cascade CMS User Conference is Two Weeks Away!

It’s nearly that time of year! In two short weeks, join us online for the 2023 Cascade CMS User Conference!

Tue Feb 07 11:00:00 EST 2023

Author: Chris Rapozo


Increase Higher-Ed Audience Engagement with Personalized Content

Have you ever looked at your college or university website and felt it wasn't tailored to the specific needs of your target audiences? Maybe the layout was confusing, or the programs recommended were too generic. That's where website personalization comes in. By customizing the website's content and layout to each individual visitor, higher education institutions can provide a more enjoyable and efficient experience for their key stakeholders and increase engagement.

Thu Feb 02 11:00:00 EST 2023

Author: Chris Rapozo


Cascade User Conference Meet The Speakers

After a great response to our call for speakers, we were able to offer nearly 20 sessions covering a wide range of topics for both Cascade CMS beginners and highly-technical users, as well as a variety of strategic content. Get to know the #CUC23 speakers in this week's blog post.

Thu Jan 26 11:00:00 EST 2023

Author: Chris Rapozo


The 2023 User Conference is One Month Away

Join us online February 20-22 to learn, network, and make new friends in the Cascade CMS community. Act now to claim your spot at this year’s event.

Thu Jan 19 11:00:00 EST 2023

Author: Chris Rapozo


ChatGPT And What It Means For Higher Ed Marketing

In November 2022, OpenAI, an artificial intelligence (AI) development company based out of San Francisco, released ChatGPT, a language generation model. It is based on the GPT (Generative Pre-trained Transformer) architecture and fine-tuned for conversational response generation. This week's blog post provides an introduction to ChatGPT and how higher-ed marketers could utilize the tool.

Tue Jan 17 11:00:00 EST 2023

Author: Chris Rapozo


Employee Spotlight: Lauren Murray

Lauren Murray is the Services Project Manager on Hannon Hill's professional services team, where she acts as the liaison between our clients and our developers. She helps customers through implementations, migrations, and all other Services projects. She's got a knack for ensuring projects run smoothly and is the glue that holds the Services team together. Get to know Lauren in our January Employee Spotlight.

Thu Jan 12 11:00:00 EST 2023

Author: Chris Rapozo


10 Reasons to Attend #CUC23

If you’ve never attended a Cascade User Conference, you may be wondering why you should attend. Here are ten reasons you should join us at #CUC23.

Thu Jan 05 11:00:00 EST 2023

Author: Chris Rapozo


10 Best Higher Ed CMS Features For 2023

With the rise of technology and CMS improvements, crafting content that reflects your school's brand image can now be easier for all involved. The 10 features outlined in today's blog post should be part of your CMS wishlist if you want to provide your end users and site visitors with the best user experience possible going into 2023 and beyond.

Tue Dec 27 11:00:00 EST 2022

Author: Chris Rapozo


December 2022 Work Anniversary

In December, we honor and thank Artur Tomusiak, Senior Software Engineer, for his commitment and dedication to Hannon Hill during the last 17 years! Originally from Poland, Artur immigrated to the U.S. in 2002, earned a full ride to Southern Polytechnic State University, now known as Kennesaw State University, graduated in three years, and worked his way from intern to senior software engineer. Read about Artur's American Dream in this month's blog post.

Thu Dec 22 11:00:00 EST 2022

Author: Chris Rapozo


14 Can't Miss Higher Ed Conferences in 2023

If you attended any of the higher education conferences in the Fall of 2022 or Winter 2023, you couldn't help but notice the positive energy. People were excited to be back in person! We are thrilled about the year to come and compiled a list of 14 conferences benefitting the higher ed industry for you. We hope to see you at a few of them soon!

Tue Dec 20 11:00:00 EST 2022

Author: Chris Rapozo


Employee Spotlight: Sam Skinner

Sam Skinner is Hannon Hill's primary Product Trainer and the person who welcomes people aboard Cascade CMS. He helps familiarize new clients with the application and how to use it, tailor it to their needs and get them comfortable with using the CMS. Occasionally, Sam writes product documentation and helps the support staff when needed. Get to know Sam in our December Employee Spotlight.

Thu Dec 15 11:00:00 EST 2022

Author: Chris Rapozo


The 2023 User Conference Schedule Is Now Available

We're excited to announce the schedule of topics and presenters lined up for the 2023 Cascade CMS User Conference.

Tue Dec 13 09:00:00 EST 2022

Author: Chris Rapozo


Have You Registered for the User Conference Yet?

Have you claimed your spot for this year's user conference? Join us online February 20-22, 2023, for three days of sessions, networking, and socialization!

Thu Dec 08 11:00:00 EST 2022

Author: Kat Liendgens


2023 Cassie Awards - Succeeding With Cascade CMS

We’re excited to announce the return of the annual Cassie Awards. Let’s celebrate our customers, who are doing amazing things with Cascade and with their website, by recognizing them at the virtual Cassie Award Ceremony as part of our User Conference in February.

Tue Dec 06 11:00:00 EST 2022

Author: Chris Rapozo


Higher Ed Story Marketing Examples From Our Clients

In a recent blog post we shared how colleges and universities can build trust and stand out in an increasingly competitive higher ed marketplace by connecting with audiences through the art of storytelling. In this week’s blog post, we decided to go the “show, don’t tell” route and provide real-world story marketing examples from some of our clients.

Thu Dec 01 00:00:00 EST 2022

Author: Chris Rapozo


November 2022 Work Anniversary: An Interview With Bradley Wagner

This November, we celebrated Bradley Wagner, our VP of Engineering, and congratulated him on 18 years with the company. We thanked him for his leadership throughout the nearly two decades at Hannon Hill, which helped make the firm one of the leaders in the higher education CMS space today. In honor of this milestone, we decided to interview the man behind the product and share his story with you by asking him the following questions about his journey.

Wed Nov 30 14:20:00 EST 2022

Author: Chris Rapozo


Employee Spotlight: Fernando Blanco

Fernando Blanco is a senior Web Developer on the Professional Services team. He works on code and implements website designs for Cascade CMS. He also provides customized solutions as requested/needed for our Clients. Learn more about Fernando in this month's Employee Spotlight.

Wed Nov 23 11:00:00 EST 2022

Author: Chris Rapozo


Cascade CMS Chronicles: 8.22 On-Prem Release Spotlight

We are excited to announce that Cascade CMS version 8.22 is now available for download. Enjoy the latest improvements to structured data blocks and pages, new Query API enhancements, an updated Google Analytics Connector verification process, and other exciting updates.

Thu Nov 17 11:00:00 EST 2022

Author: Chris Rapozo


Customer Spotlight: The University of Alberta

The University of Alberta, a client and user of Cascade CMS since 2019, is a top 5 Canadian University that discovered the power of personalization in early 2022. U of A’s first interaction with Clive, Hannon Hill’s personalization tool, was through Clive Forms, its second through a Smart Content campaign. This is U of A’s Clive story:

Thu Nov 10 11:00:00 EST 2022

Author: Chris Rapozo


Higher Ed Story Marketing: The Art Of Connecting With Audiences Through Storytelling

Stories and storytelling has been around since ancient times. Stories educate, unite, give purpose and connect. Forming an emotional connection between your audience and your organization has never been more critical. Learn how to connect with your audience in this week's blog on storytelling.

Thu Nov 03 11:00:00 EDT 2022

Author: Chris Rapozo


Register Today for the November Groupcamp Training

Join us for the next Cascade CMS Groupcamp taking place online Monday, November 14 - Tuesday, November 15.

Tue Nov 01 11:00:00 EDT 2022

Author: Asheley Bullen


October 2022 Work Anniversaries

In the month of October, we're proud to celebrate the work anniversaries of two team members, Lauren Murray, and Elisabeth Hutzel. Learn more about these team members by reading this month's work anniversary blog post.

Thu Oct 27 10:00:00 EDT 2022

Author: Chris Rapozo


Employee Spotlight: Asheley Bullen

Asheley Bullen is Hannon Hill's Human Resources Manager. Asheley's work consists of making sure we're compliant with our 401(k) plan, and other times it's running payroll, hiring new team members, and checking in with employees to ensure everyone is set up for success.

Tue Oct 25 11:00:00 EDT 2022

Author: Chris Rapozo


Customer Spotlight: University of California San Diego

When the University of California San Diego switched to Cascade CMS in 2008, it required a well-structured web content management system to load hundreds of sites quickly and efficiently migrate its existing content to a new CMS. Today, the team at UCSD manages close to 400 separate sites using Cascade CMS. This spotlight explains how UCSD gets the most out of its subscription.

Thu Oct 20 11:00:00 EDT 2022

Author: Laura Rives


Calling All Speakers!

The call for speakers for the next Cascade CMS User Conference is open. If you have a story to tell, we want to hear from you!

Thu Oct 13 11:00:00 EDT 2022

Author: Laura Rives


8 Steps of a Successful Content Audit

In this blog post, we outline eight steps of a successful content audit to help you fully understand the structure and quality of your web content.

Thu Oct 06 11:00:00 EDT 2022

Author: Chris Rapozo


5 Ways to Engage Parents of College-Bound High Schoolers Through Personalization

Parents are among the top influencers of college-bound high schoolers deciding which university or college to attend. Learn how to leverage a more personalized visitor experience to optimize college recruitment efforts in an age of intensive parenting with these five tactics.

Tue Sep 27 11:00:00 EDT 2022

Author: Laura Rives


5 Reasons You Can't Miss the Cascade CMS User Conference

The Cascade CMS User Conference is your opportunity to learn from fellow users and hear expert tips from the makers of the software. Here are five reasons you should register today!

Thu Sep 22 11:00:00 EDT 2022