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Author: Chris RapozoContent Marketing


Proven Podcasting Strategies for Higher-Ed Marketing

Discover how podcasting is enhancing higher-ed marketing with insights from top experts. Learn proven strategies to boost engagement, elevate stakeholder loyalty, and achieve results. Unleash the power of podcasts to elevate your institution's marketing efforts.

Thu Jul 25 11:00:00 EDT 2024

Author: Rita WinthropContent Marketing


From Cliff to Climb — Strategies to Elevate your Higher-Ed Student Experience

The enrollment cliff is imminent. To thrive, higher education institutions must elevate their student experience. Discover how your institution can excel in this evolving landscape and successfully navigate the challenges ahead.

Thu Jul 18 11:00:00 EDT 2024

Author: Chris RapozoWebinar Recording


How To Achieve Your Higher-Ed Marketing Goals with AI-Driven Site Search and Web Personalization

Discover how AI-driven site search and web personalization can transform your higher-ed website. Learn from experts at Hannon Hill and Cludo on optimizing user experience, boosting engagement, and achieving your marketing goals. Don't miss these key insights!

Thu Jul 11 11:00:00 EDT 2024

Author: Chris RapozoCompany Culture


CEO Spotlight: Kat Liendgens

This July, we celebrated our CEO, Kat Liendgens' 15th year with Hannon Hill. We decided to provide insights on how Kat rose from Professional Services Manager to CEO of a leading higher-ed CMS company and how she continues to raise the bar the get the most out of herself and the people in her charge.

Tue Jul 09 11:00:00 EDT 2024

Author: Chris Rapozo


How to Market a Higher-Ed Institution on a Tight Budget During Inflation

Discover how to maximize your higher-ed marketing impact even on a tight budget during inflation. This article provides practical strategies, from leveraging digital tools to engaging alumni, ensuring your institution thrives despite financial challenges.

Tue Jul 02 11:00:00 EDT 2024

Author: Rita Winthrop


How to Boost Student Retention in Higher Education

Boosting student retention is crucial for higher education institutions. This article explores the importance of retention and how personalization strategies can enhance it to keep students engaged from enrollment to graduation.

Thu Jun 27 11:00:00 EDT 2024

Author: Rita Winthrop


Top Strategies to Prevent Summer Melt for Higher Ed-Marketers

Tackle summer melt and boost enrollment with personalized strategies! Discover top tactics to keep admitted students engaged, reduce drop-off rates, and secure their commitment. Learn how web personalization can effectively reduce summer melt.

Thu Jun 20 11:00:00 EDT 2024

Author: Chris Rapozo


How to Choose the Right Enterprise Web CMS for Higher-Ed Institutions

Discover how to choose the right enterprise web CMS for your higher-ed institution. This guide covers key factors such as scalability, customization, integration capabilities, and total cost of ownership to help you make an informed decision and enhance your digital presence.

Thu Jun 13 11:00:00 EDT 2024

Author: Chris Rapozo


Boost Student Enrollment with Human-Centered Web Personalization

Discover insights from a recent webinar, focusing on UX research, practical examples, and web personalization strategies. Learn how to enhance student engagement and retention through tailored web content and tools like Clive.

Thu Jun 06 11:00:00 EDT 2024

Author: Rita Winthrop


How User-Generated Content Builds Brand Loyalty in Higher Education

Learn how user-generated content fosters brand loyalty in higher education. Discover the shift from traditional to user-centric marketing, and explore strategies for leveraging student stories, testimonials, and social media to build trust and engagement.

Thu May 30 11:00:00 EDT 2024

Author: Chris Rapozo


Wilfrid Laurier University's Web Personalization Campaign Attracts 2,000 Sign-Ups for Health Sciences Program

Explore how Wilfrid Laurier University's strategic use of web personalization in higher education marketing garnered over 2,000 sign-ups, enhancing student recruitment and engagement.

Tue May 21 11:00:00 EDT 2024

Author: Rita Winthrop


How to Create a Strategic Content Calendar For Higher Ed Marketers

Discover the strategic roadmap to effective content marketing in higher education to craft a well-organized content calendar tailored to your institution's goals and audience.

Thu May 16 11:00:00 EDT 2024

Author: Chris Rapozo


What Is Web Governance On Higher Education Websites And How To Implement It

Explore the essentials of web governance on higher education websites and its critical role in shaping digital interactions. Learn actionable strategies to optimize your institution's web presence.

Thu May 09 11:00:00 EDT 2024

Author: Chris Rapozo


New Orleans Baptist Theological Seminary Website Revamp Leads To A 164% Increase in Admissions Page Visits

Dive into the digital transformation of New Orleans Baptist Theological Seminary’s website and discover how strategic vision enhanced its functionality and user experience.

Thu May 02 11:00:00 EDT 2024

Author: Sam Skinner


Register Today For The June Groupcamp Training Event

Take advantage of our upcoming virtual Groupcamp training event taking place Monday, June 10 - Tuesday, June 11.

Mon Apr 29 10:00:00 EDT 2024

Author: April Hobbs NutterCustomer Spotlight


How Morehead State University Redesigned Its Website In One Year

Explore how Morehead State University overhauled its website in one year, enhancing user engagement, accessibility, and functionality with a strategic, team-driven approach.

Thu Apr 25 11:00:00 EDT 2024

Author: Brian PiperContent Marketing


How to Build Effective Higher-Ed Content Marketing Campaigns

Learn how to convert your content into practical marketing tools, engage the right audience, and foster community with strategic messaging initiatives.

Thu Apr 18 11:00:00 EDT 2024

Author: Rita Winthrop


Maximizing Higher Education Marketing with AI and Machine Learning

Explore the transformative power of AI in higher-ed marketing! Uncover how predictive strategies and machine learning can revolutionize student engagement and drive enrollment. Embrace innovation and lead in the digital age. Dive in to future-proof your strategies!

Thu Apr 11 11:00:00 EDT 2024

Author: Chris Rapozo


University of Alberta's Web Personalization Campaign Nets Over 38,000 Impressions

Discover how University of Alberta's web personalization campaign achieved over 38K impressions and 105 conversions in just 4 weeks. Read the full customer spotlight for insights.

Tue Apr 09 11:00:00 EDT 2024

Author: Rita Winthrop


Content Personalization Strategies to Increase Student Engagement

Discover the key strategies for enhancing student engagement through hyper-personalized content.

Thu Apr 04 11:00:00 EDT 2024

Author: Chris Rapozo


Maximizing Enrollment By Leveraging Website Personalization to Attract Mission-Fit Students

Unlock the power of web personalization and witness how it reshapes student recruitment in a shifting demographic landscape.

Thu Mar 28 11:00:00 EDT 2024

Author: Gary Hudoff


Customer Spotlight: Belhaven University

Dive into Belhaven University's Customer Spotlight where a strategic website overhaul with Cascade CMS led to a 49% surge in undergraduate inquiries and a 22% spike in online applications, highlighting their innovative approach to growth and engagement.

Thu Mar 21 11:00:00 EDT 2024

Author: Charlie Holder


Controlling WYSIWYG Content in Cascade CMS

Discover WYSIWYG tips in Cascade CMS for higher-ed sites by Vince Ruppert.

Thu Mar 14 11:00:00 EDT 2024

Author: Chris Rapozo


Facing the Enrollment Cliff: Effective Marketing Strategies for Higher Education

Unlock expert strategies on navigating the demographic enrollment cliff from the 2024 Cascade CMS User Conference keynote. Dive into our recap for essential higher ed marketing and student engagement tips.

Tue Mar 05 11:00:00 EST 2024

Author: Kat Liendgens


CUC24 Key Insights & Themes

Hannon Hill's 17th Annual Cascade CMS User Conference breaks records! Read the CUC24 recap!

Tue Feb 27 11:00:00 EST 2024

Author: Chris Rapozo


Don't Miss Out! The First Groupcamp Training Event of 2024.

Take advantage of our upcoming virtual Groupcamp training event taking place Monday, March 4 - Tuesday, March 5.

Tue Feb 13 11:00:00 EST 2024

Author: Chris Rapozo


The Cascade CMS User Conference is Two Weeks Away!

It’s nearly that time of year! In two short weeks, join us online for the 2024 Cascade CMS User Conference!

Tue Feb 06 11:00:00 EST 2024

Author: Chris Rapozo


10 Reasons to Attend #CUC24

If you’ve never attended a Cascade User Conference, you may be wondering why you should attend. Here are ten reasons you should join us at #CUC24.

Thu Feb 01 11:00:00 EST 2024

Author: Chris Rapozo


Employee Spotlight: Matthew Wren

Meet Matthew Wren, Hannon Hill's Web Development Support and Services Specialist. Get to know him in this month's employee spotlight.

Thu Jan 25 11:00:00 EST 2024

Author: Chris Rapozo


The 2024 User Conference is One Month Away

Join us online February 20-22 to learn, network, and make new friends in the Cascade CMS community. Act now to claim your spot at this year’s event.

Tue Jan 23 11:00:00 EST 2024

Author: Chris Rapozo


Meet Your 2024 Cascade User Conference Technical Track Speakers

Get to you know your 2024 Cascade User Conference technical track speakers and their respective topics.

Thu Jan 18 11:00:00 EST 2024

Author: Chris Rapozo


Meet Your 2024 Cascade User Conference Strategic Track Speakers

Get to you know your 2024 Cascade User Conference strategic track speakers and their respective topics.

Tue Jan 09 11:00:00 EST 2024

Author: Chris Rapozo


Meet Your 2024 Cascade User Conference Workshop Speakers

Get to you know your 2024 Cascade User Conference workshop speakers and the respective workshop track descriptions.

Thu Jan 04 11:00:00 EST 2024

Author: Chris RapozoContent Marketing


Year in Review: Looking Back on 2023

As 2023 draws to a close, we reflect on a year filled with successful events, insightful discussions, and meaningful connections. Join us on a journey down memory lane as we reflect on the year with gratitude.

Thu Dec 28 11:00:00 EST 2023

Author: Bradley WagnerCMS


Cascade CMS Chronicles: 8.24 On-Prem Release Spotlight

We are excited to announce that Cascade CMS version 8.24 is now available for download. Enjoy our new Unused Assets Report, Enhanced Broken Link Report, Siteimprove Prepublish Integration, and other exciting updates.

Tue Dec 26 11:00:00 EST 2023

Author: Chris RapozoContent Marketing


10 Best Higher-Ed Marketing Podcasts for 2024

Back by popular demand. Check out who made the list of the best 10 higher-ed marketing podcasts for 2024. We have some newcomers this year!

Thu Dec 21 11:00:00 EST 2023

Author: Chris Rapozo


Employee Spotlight: Alexis Dixon

Meet Alexis Dixon, Hannon Hill's HR Coordinator. Alexis leads recruiting efforts, implements policies, manages performance, and liaises between vendors and our employees. Get to know her in this month's employee spotlight.

Tue Dec 19 11:00:00 EST 2023

Author: Kat LiendgensContent Marketing


8 Higher Education Web Trends to Watch in 2024

The end of the year is an excellent opportunity to look ahead and identify the predominant web trends to expect in the upcoming year. This blog post focuses on eight higher-ed web trends to watch in 2024. Give it a look.

Thu Dec 14 11:00:00 EST 2023

Author: Chris RapozoUser Conference


Have You Registered for the 2024 User Conference Yet?

Have you claimed your spot for this year's user conference? Join us online February 20-22, 2024, for three days of sessions, networking, and socialization!

Tue Dec 12 11:00:00 EST 2023

Author: Gary HudoffAI


10 AI Tools That Can Help Higher-Ed Marketing Teams Work More Efficiently

Discover the latest AI tools revolutionizing higher education marketing, featuring top picks like ChatGPT, DALL-E 3, and Sprout Social. This insightful post guides you through selecting efficient, effective AI-powered resources to enhance your team's productivity and creativity in higher-ed marketing.

Thu Dec 07 11:00:00 EST 2023

Author: Chris RapozoEvents


14 Can't Miss Higher Ed Marketing Conferences in 2024

Wondering which higher-ed marketing conference to attend in 2024? We have you covered with a list of 14 can't-miss higher-ed marketing conferences in 2024. Give it a look!

Tue Nov 28 11:00:00 EST 2023

Author: Chris RapozoCompany Culture


Employee Spotlight: Chris Ducote

Meet Chris Ducote, an engineer on our Support team. Chris fields bug reports, feature requests, and various other inquiries surrounding our Cascade CMS and Clive products. Get to know Chris in our November Employee Spotlight.

Tue Nov 21 11:00:00 EST 2023

Author: Chris RapozoCMS


Case Study: Rappahannock Community College

Discover how Rappahannock Community College revolutionized its digital presence by creating a modern, user-friendly website that embodies its ethos and academic excellence, enhancing its number one recruiting tool.

Thu Nov 16 11:00:00 EST 2023

Author: Gary Hudoff


3 Strategies to Promote Diversity in Student Recruitment

Discover three strategies to enhance diversity in student recruitment, backed by real-world success stories. Interested in a diverse educational future? Dive into our post to learn more!

Thu Nov 09 11:00:00 EST 2023

Author: Chris RapozoWebinar Recording


Webinar Recap: The Power of a Well-Managed Website

Our recent webinar on "The Power of a Well-Managed Website" gave attendees insights into the intricacies of effective website management. With expert perspectives, the session explored the importance of user satisfaction, accessibility, SEO, and more. Read the recap today.

Thu Nov 02 11:00:00 EDT 2023

Author: Chris RapozoContent Marketing


Webinar Recap: Navigating the Demographic Enrollment Cliff

On October 25, Hannon Hill hosted a webinar on how to navigate the demographic enrollment cliff. The webinar featured insights from speakers Carrie Phillips, Chief Marketing Officer of the University of Arkansas at Little Rock, and Hannon Hill's Marketing Specialist, Chris Rapozo. Learn how you can prepare for the cliff.

Thu Oct 26 11:00:00 EDT 2023

Author: Kat LiendgensTech Tips


2023 HighEdWeb Takeaways

Hannon Hill has supported and attended the annual HighEdWeb conference for over a dozen years, and we continue to be impressed with the thoughtfulness, creativity, and passion of the higher education community. This a recap of some of the presentation for #HEWeb23.

Thu Oct 19 11:00:00 EDT 2023

Author: Chris RapozoUser Conference


5 Reasons You Can't Miss the 2024 Cascade CMS User Conference

The 2024 Cascade CMS User Conference is your opportunity to learn from fellow users and hear expert tips from the makers of the software. Here are five reasons you should register today!

Tue Oct 17 11:00:00 EDT 2023

Author: Chris RapozoCompany Culture


Employee Spotlight: Nate Sims

Meet Nate Sims, a Web Services Developer on our Professional Services team. Nate works closely with our clients to ensure their implementations go smoothly. Get to know Nate in our October Employee Spotlight.

Thu Oct 12 11:00:00 EDT 2023

Author: Chris RapozoContent Marketing


Web Smart Writing -- How Great Content Feeds a Winning Strategy

In a recent webinar, Todd Erkel, the leading voice in web content from Elliance, delves deep into these layers, demonstrating how strategic and smart content can revolutionize your web presence and your institution's enrollment, reputation, and overall brand destiny. Read a summary of the presentation in this week's blog post.

Thu Oct 05 11:00:00 EDT 2023

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