Team Blog

Improved Free “Bootcamp” Training in 2015

  • News
 Improved Free “Bootcamp” Training in 2015

As users of Cascade Server, we’re all interested in getting as much as we can out of the time we spend logged in and working If you’re just beginning with Cascade Server, finding enough time to devote to learning Cascade can be tough And if you’re a Cascade veteran, it’s easy to be underexposed to some of Cascade Server’s newest features over time For three years and over thirty monthly sessions, our “bootcamp” training has been our way of opening the door for new Cascade users (and grizzled, forgetful veterans) to get acquainted with our content management system We’ve had nearly

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Usability Testing: Improve Your Website’s Design

  • Marketing Mojo
Usability Testing: Improve Your Website's Design>

Usability testing refers to evaluating a product or service by testing it with representative users in either a formal or informal setting. Usability testing helps to discover the flaws and areas for improvement in your work, which may be hard for you to see yourself. Stepping back and having others walkthrough and test your existing prototype can help you discover new ideas, challenges, or uses you hadn’t previously considered. You can test at any time, either before your prototype launches or when your website needs updating.

Formal vs. Informal Testing

Formal testing involves more planning, but the payoff can be worth it If

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Popular Responsive Web Design Resources & Tutorials

  • Tech Tips
 Popular Responsive Web Design Resources and Tutorials

By now, most web professionals are at least familiar with Responsive Web Design (RWD), an approach that strives to provide an ideal viewing experience for a wide variety of devices. RWD has gone from being a trend, to a must-have for websites of every size and industry. Whenever a trend becomes this big, it’s easy to become inundated with information. Twitter is one of the best sources for the latest information on responsive web design, but if you blink you might miss it. Since there’s no way to see every tweet, we’ve collected our most popular tweets with RWD resources and tutorials from 2015 (so far).

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3 Ways to Analyze Your Competition’s Content Marketing

  • News
3 Ways to Analyze Your Competition’s Content Marketing

Competition exists within all industries. When an organization is looking to expand or revamp their existing content marketing, they’ll more than likely consider what their competitors are doing. So, when it comes to content marketing, what should you consider when sizing up your competitors?

Personas

Who does your competition market to Who are the current or typical personas they’re trying to reach If you do your research, you can find a lot of this information by simply visiting their current website Don’t just read the content on the website, but pay attention to how it’s structured, and who it seems to be

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National Employee Appreciation Day at Hannon Hill

  • Company Culture

National Employee Appreciation Day at Hannon Hill

Friday, March 6th, was National Employee Appreciation Day. At Hannon Hill we wanted to celebrate by recognizing all of our employees’ hard work and rewarding them for their dedication. So our HR team surprised everyone with a special day full of treats.

First, each employee came in to find a small surprise on their desk, with a little note to let them know how lucky we are to have them on the team.

Because sometimes national employee appreciation day starts out with a sweet treat. #moresurprisestocome

A photo posted by Hannon Hill (@hannonhill) on


Next, there were homemade funfetti

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5 Characteristics of Fresh Quality Content

  • Marketing Mojo
 5 Characteristics of Fresh Quality Content

Last January we shared with you, Five Characteristics of Fresh Quality Content. One of those characteristics was “refreshed.” So we’re taking our own advice, and refreshing our 5 Characteristics of Fresh Quality Content. Great content is crucial for not just engaging your audience but increasing your search engine ranking.

In 2015, what makes content great?

1. Fresh

Fresh can mean a lot of things It can mean content that is relevant to a current issue or about a current event It can simply mean up-to-date It’s important to make sure that the information in your content is current and accurate - one of the

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What Content Matters Most On Your University’s Website?

  • Marketing Mojo
What content matters most on your university's website?

What content matters the most on your university’s website? This is a tough question, that lacks a definite answer. However, there are growing trends and statistics that can shed some light on universal best practices. While every institution is unique, most of their websites have similar content: admissions, financial aid, academic programs, student life, athletics, alumni, etc. They also share similar target audiences: potential students, parents of potential students, current students, alumni, donors, and other personas we’ve previously discussed.

Areas of Interest

Let’s start with the information provided by your

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Employee Engagement Fosters Company Success

  • Company Culture
Employee Engagement Fosters Company Success

Are you engaged in the work that you do Are you filling your workday with joy, meaning and productivity Employee engagement is a trending and hotly discussed topic Throughout the workplace, everyone seems to have their own opinion of the influence it has on employee output and company success Companies are investing time, appropriating resources, and expanding efforts to increase employee engagement They’re attempting to create a dialogue through various means such as, team-building activities, company-wide meetings, employee surveys, and independent research, to better define the engagement barometer and its impact on their

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Upcoming Webinar: Cascade + Bootstrap = Awesome

  • Events
Cascade + Bootstrap = Awesome

Awesome = Bootstrap + Cascade, it’s as easy as A - B - C.

Responsive Web Design (RWD) is an approach that strives to provide an ideal viewing experience for a wide variety of devices. A site designed with RWD principles attempts to respond to each device accessing the content, and adapts the layout to fit the user’s display.

In this upcoming webinar Charlie Holder, Head of Customer Experience at Hannon Hill, will highlight how to leverage the power of Cascade Server to help create and manage content for a responsive website.

Introduction to Bootstrap

Like many frameworks, Bootstrap offers a fluid (or fixed) grid system that

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Why Good Content is Good Design

  • Marketing Mojo
 Why Good Content is Good Design

Quality content on your site really is the priority. Even if your design creates an aesthetically pleasing visitor journey, it won’t mean a thing without good writing to go along with it.

It’s About Your Audience

Effectively writing for your audience requires taking a few things into account. The content on your site needs to be tailored to the knowledge levels of your audienceIt should show your extensive understanding of the services your organization provides, and how they serve the various types of users you cater to It should also serve a purpose - What do you want to convey to your audience What actions do you

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